Project Overview

Led a successful 30-day matching gift campaign that doubled the impact of donor contributions, resulting in increased fundraising during our spring appeal.

Key Achievements

• Secured a major donor to provide matching funds up to $50,000
• Designed and executed multi-channel campaign strategy
• Achieved 95% matching gift utilization
• Increased donor participation by 35% compared to previous spring appeal

Campaign Email Sample

Subject: Double Your Impact: Every Gift Matched for the Next 30 Days!

Dear [Donor Name],

I'm thrilled to share some exciting news! A generous supporter has stepped forward with an extraordinary opportunity:

They will match every donation made to our organization, dollar for dollar, up to $50,000 during the next 30 days. This means your gift will have twice the impact:

• A $100 donation becomes $200
• A $500 contribution turns into $1,000

Every dollar you give will be doubled to help us continue our vital work.

Don't miss this amazing opportunity to multiply your impact. The matching period ends on [Date], so please make your gift today.

[Donate Now Button]

Thank you for being part of our community of supporters.

Best regards, Randal Salars

Campaign Results